Description
This paper explores and compares smoking advertisements and anti-smoking and anti-cancer messages in migrant and minority press in Australia, particularly migrant community newspapers, between the 1930s-50s, with a focus from 1945-1955. It investigates the ways in which smoking was advertised and promoted to migrant communities through their newspapers, contrasts this with the increasing prevalence of anti-smoking and broader anti-cancer messages, and explores the shift in advertising and messages following the growing research linking smoking and cancer (particularly lung cancer) from 1950. These messages were ultimately tied to this growing research, as well as the various Australian state and national anti-cancer campaign committees who emphasised early diagnosis and swift treatment as the best method to combat a range of cancers. These discussions also reflected the momentum around the eventual national approach to cancer control, which stemmed from research and anti-cancer campaigns. Greek language newspapers (notably To Ethnico Vema) form an important case study, however, other foreign-language and migrant community papers are also consulted, including Italian, Jewish, and French.| Period | 1 Jul 2024 → 4 Jul 2024 |
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| Event title | Australian Historical Association Conference: Home Truths |
| Event type | Conference |
| Degree of Recognition | National |