Airbnb in Vietnam: The Future of Tourism

This study examines secondary sources of information on Airbnb’s influence on the future of Vietnam’s tourism industry, especially in the context of post-pandemic recovery. As Vietnam anticipates a significant increase in international tourists, Airbnb’s peer-to-peer accommodation model has become a major disruptor, offering unique experiences and promoting economic growth. This chapter explores the factors driving Airbnb’s rapid expansion in Vietnam, such as the growing demand for local, immersive travel experiences and the platform’s appeal to tech-savvy millennials. It also highlights the geographical distribution and types of Airbnb listings, with major cities such as Ho Chi Minh City, Hanoi. The findings indicate that Airbnb’s rise presents both opportunities and challenges, particularly in its competition with traditional hotels and the tensions it creates with local residents. This review emphasises Airbnb’s potential to enhance Vietnam’s tourism infrastructure while also addressing the regulatory and social issues it brings. These findings have implications for policymakers and tourism stakeholders, who must balance the benefits of the sharing economy with the need for sustainable development. This chapter advocates for future research on the long-term effects of Airbnb on Vietnam’s tourism industry and provides recommendations for managing its growth responsibly.