Brand Wellington: When City Imaging Is GLAM’ed

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review


City imaging is part of the creative industries portfolio of policies. Yet the relationship between institutions of public culture and urban regeneration is under-researched. This chapter explores ‘GLAMs’ – Galleries, Libraries, Archives and Museums – to show how a city can be transformed through these knowledge institutions. Tara Brabazon shows the transformations of Wellington led by Te Papa, the national museum, that created the conditions for Wellywood and the making of Lord of the Rings.

Original languageEnglish
Title of host publicationCity Imaging:
Subtitle of host publicationRegeneration, Renewal and Decay
EditorsTara Brabazon
Place of PublicationDordrecht
PublisherSpringer Science and Business Media B.V.
Number of pages19
ISBN (Electronic)9789400772359
ISBN (Print)9789400772342
Publication statusPublished - 2014
Externally publishedYes

Publication series

NameGeoJournal Library
ISSN (Print)0924-5499
ISSN (Electronic)2215-0072


  • Creative Industry
  • Cultural Policy
  • Film Industry
  • Film Production
  • National Identity


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