Cognitive dissonance, sensitivity, and evaluation

In a test of dissonance theory the sensitivity of regular smokers to information about smoking and lung cancer was compared to nonsmokers. Smokers were more interested in such information than nonsmokers; but they did not seek out negative evidence about lung cancer and smoking, nor did they reject information about the harmful effects more than nonsmokers. No clear-cut results emerge from the analysis of dissonance reduction in relation to extraversion and neuroticism, though regular smokers were higher in extraversion than nonsmokers. (PsycINFO Database Record (c) 2006 APA, all rights reserved).