| Original language | English |
|---|---|
| Publication status | Published - 2010 |
| Event | Australian and New Zealand Marketing Academy - Duration: 29 Dec 2010 → … |
Conference
| Conference | Australian and New Zealand Marketing Academy |
|---|---|
| Period | 29/12/10 → … |
Customer Equity Drivers in Prepaid and Postpaid Airtime Markets
Deon Nel, Laurence Lester, Anthony Chan, Leyland Pitt
Research output: Contribution to conference › Paper › peer-review