TY - CONF
T1 - Designing Culturally Specific Wine Packages: The Case of Visual Harmony
AU - Haberstroh, Kristina
AU - Orth, Ulrich
AU - Bouzdine-Chameeva, Tatiana
AU - Cohen, Justin
AU - Corsi, Armando
AU - Crouch, Roberta
AU - De Marchi, Renata
PY - 2016
Y1 - 2016
UR - http://www.unisa.edu.au/Global/business/school/images/events/awbr2016/AWBR_2016_Programme_Sessions_Final.pdf
UR - https://flore.unifi.it/bitstream/2158/1056390/1/Conference-Proceedings-Final_TOC_Final.pdf#page=353
M3 - Paper
T2 - 9th Academy of Wine Business Research Conference
Y2 - 17 February 2016
ER -