| Original language | English |
|---|---|
| Publication status | Published - 2007 |
| Event | Australian and New Zealand Marketing Academy Conference - Duration: 3 Dec 2007 → … |
Conference
| Conference | Australian and New Zealand Marketing Academy Conference |
|---|---|
| Period | 3/12/07 → … |
Deviations from double jeopardy: how many private lable and high share brands exhibit excess loyalty?
Vipul Pare, John Dawes
Research output: Contribution to conference › Paper › peer-review