Evaluating Cultural Infusion's Ancestry Atlas: Final Report

Diversity Atlas (DA), created by Cultural Infusion (CI), is a response to two connected problems that policy stakeholders have drawn attention to in relation to Australia’s growing cultural diversity:
a. The proliferation of intersecting cultural identity groups in the Australian population, whose presence makes it more difficult for businesses and national agencies to “read” Australia’s diversity; and
b. The recognition by businesses and bureaucratic organisations that they must improve the diversity of their staff and managers to retain a social license to operate.

DA is a data collection and knowledge management tool aimed at enabling organisations to understand the diversity of their workforces, a step which CI believes will support them to drive better outcomes for all their staff no matter their various forms of cultural difference. Notionally, it can also be used to help organisations understand markets and constituencies, in order to better design their workforces to complement external stakeholders. DA presents this data to consumers in the form of attractive visualisations that are well-received at conferences and presentations.