This chapter describes the experiences of four projects under the Higher Education Academy (HEA) funded e-Learning pathfinder initiative. The projects focused on institutional strategic change and in particular on embedding e-Learning. Each adopted different approaches, tailored to their own specific institutional contexts. However, the projects also worked at a cluster level, which enabled them to draw on commonalities and differences. Working within the cluster also enabled them to adopt a reflective approach to their projects and to consider the implications of their findings for future strategic change within their institutions.