Abstract
In distinct parts of the inteIWar world women shaped processes of modernity by visualising/witnessing it, becoming visible, and participating as both producers and consumers. A new format of graphic magazine that emerged in Spain in the late 19~os functions as a useful source for analysis of the relationship between modern women in Spain and a global phenomenon in the inteIWar period: the appearance of the iconic 'Modern Girl'. This chapter will show how magazines like Estampa and Crónica used various methods, mostly associated with the visual, to connect with women who aspired to modernity. New technologies in image production offered women opportunities to visualize the spectacle of modernity while advertising offered instructions on how to consume and transform themselves into Modern Girls with the help of body commodities. And while articles and 'surveys' instructed women on how to give their opinion and participate in public debate about modernity, sections dedicated to fashion, society life and work -as well as reportage photography on leisure cultures- provided visual instruction on how to make oneself visible in urban space.
| Translated title of the contribution | Illustrated magazines and the Hispanization of the Modern Girl in early twentieth century Spain |
|---|---|
| Original language | Spanish |
| Title of host publication | La mujer moderna |
| Subtitle of host publication | Sociedad urbana y transformación social en España, 1900-1936 |
| Editors | Luis Enrique Otero Carvajal, Nuria Rodríguez Martín |
| Place of Publication | Madrid, Spain |
| Publisher | Catarata |
| Chapter | 11 |
| Pages | 299-325 |
| Number of pages | 26 |
| ISBN (Print) | 9788413525822 |
| Publication status | Published - 2022 |
Keywords
- gender history
- Spain
- urban history
- Spanish history
- gendered modernity
- modern woman
- Modern Girl