Looking Good or Looking Competent? Physical Appearance and Electoral Success in the 2008 Congressional Elections

Rodrigo Praino, Daniel Stockemer, James Ratis

    Research output: Contribution to journalArticle

    18 Citations (Scopus)

    Abstract

    A whole array of studies has shown that the physical appearance of candidates running for elective office matters. However, it is unclear whether attractiveness or perceived competence is the source of such electoral advantage. In addition, the gender of candidates might interact with perceptions of physical appearance. With the help of Canadian student coders and through the use of a web-based survey, we measure the threefold link between physical attractiveness, perceived competence, and gender for all races in the 2008 U.S. House of Representatives elections. We find that both the attractiveness and perceived competence of candidates matter for candidates’ electoral successes; the former having an important effect in intra-gender races and the latter in inter-gender races.

    Original languageEnglish
    Pages (from-to)1096-1117
    Number of pages22
    JournalAMERICAN POLITICS RESEARCH
    Volume42
    Issue number6
    DOIs
    Publication statusPublished - 2014

    Fingerprint Dive into the research topics of 'Looking Good or Looking Competent? Physical Appearance and Electoral Success in the 2008 Congressional Elections'. Together they form a unique fingerprint.

  • Cite this