This study examined the role of specific magazine types and television programs on drive for thinness and muscularity in adolescent boys. A sample of 182 adolescent boys with an average age of 15.2. years completed questionnaire measures of magazine and television consumption, drive for thinness and drive for muscularity. Different media genres showed varying relationships with drive for thinness and muscularity. Specifically, the consumption of men's magazines and the viewing of soap operas emerged as significant unique predictors of drive for thinness, with the consumption of men's magazines also offering unique prediction of drive for muscularity. A comprehensive approach that considers both type and genre of media is critical in increasing our understanding of the complex relationships between media exposure and disordered eating in adolescent boys.