Perception of an ambiguous figure is affected by own-age social biases

Michael Nicholls, Owen Churches, Tobias Loetscher

    Research output: Contribution to journalArticlepeer-review

    8 Citations (Scopus)
    324 Downloads (Pure)

    Abstract

    Although the perception of faces depends on low-level neuronal processes, it is also affected by high-level social processes. Faces from a social in-group, such as people of a similar age, receive more in-depth processing and are processed holistically. To explore whether own-age biases affect subconscious face perception, we presented participants with the young/old lady ambiguous figure. Mechanical Turk was used to sample participants of varying ages from the USA. Results demonstrated that younger and older participants estimated the age of the image as younger and older, respectively. This own-age effect ties in with socio-cultural practices, which are less inclusive towards the elderly. Participants were not aware the study was related to ageing and the stimulus was shown briefly. The results therefore demonstrate that high-level social group processes have a subconscious effect on the early stages of face processing. A neural feedback model is used to explain this interaction.

    Original languageEnglish
    Article number12661
    Pages (from-to)1-5
    Number of pages5
    JournalScientific Reports
    Volume8
    Issue number1
    DOIs
    Publication statusPublished - 23 Aug 2018

    Bibliographical note

    Open Access This article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license, and indicate if changes were made. The images or other third party material in this article are included in the article’s Creative Commons license, unless indicated otherwise in a credit line to the material. If material is not included in the article’s Creative Commons license and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/.

    Keywords

    • face recognition
    • identity
    • social bias

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