Public management reform in the post-NPM era: lessons from Malaysia's National Blue Ocean Strategy (NBOS)

John Xavier; Noore Siddiquee; Mohd Mohamed

doi:10.1080/09540962.2019.1678815

Public management reform in the post-NPM era: lessons from Malaysia's National Blue Ocean Strategy (NBOS)

John Xavier, Noore Siddiquee, Mohd Mohamed

College of Business, Government and Law

Research output: Contribution to journal › Article › peer-review

1 Citation (Scopus)

Abstract

Inspired by its private sector equivalent, Malaysia introduced the national blue ocean strategy (NBOS) in 2009 to provide a leap in value in public service delivery at a relatively low cost. Despite commendable progress, the implementation of the NBOS reform has some problems. These include governance structure, uptake by collaborating organizations and the relative knowledge and understanding of the NBOS at lower levels of the hierarchy. Nevertheless, the NBOS offers an important emergent paradigm of value innovation.

Original language	English
Pages (from-to)	1-9
Number of pages	9
Journal	PUBLIC MONEY & MANAGEMENT
Volume	41
Issue number	2
DOIs	https://doi.org/10.1080/09540962.2019.1678815
Publication status	Published - 21 Oct 2019

Keywords

Blue ocean strategy
Collaborative governance
Malaysia
Urban transformation centre
Value innovation
value innovation
urban transformation centre
collaborative governance

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10.1080/09540962.2019.1678815Licence: In Copyright

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