We appreciate (McGorry et al., 2020) acknowledgement of the importance of the debate begun by our ANZJP article on the Leviathans (Looi et al., 2019), and their defence of Headspace as a ‘trusted brand’. In our previous article, we highlighted that the Australian Government is funding a new type of non-governmental organisation (NGO) that combines advocacy and a high media profile with policy development, research and the provision of mental healthcare (Looi et al., 2019). We described these entities as Leviathans due to their size, scope and influence. These NGOs operate as brands on the national landscape, and they are often mentioned in the political discourse on mental health issues: politicians frequently turn to the Leviathans at times of crisis because they are brands.
- mental health service
- Australian Government funding