Abstract
We examined the role of expectations in the effect of cue exposure on consumption. Participants were exposed to high and low caloric food cues (grapes and cookies) and told to expect to taste and rate either grapes or cookies. They then received the expected or non-expected food. Restrained eaters ate less than unrestrained eaters when expecting to taste cookies, but not when expecting to taste grapes. Findings support counteractive control theory: expecting to eat a high-caloric food enabled restrained eaters to activate their dieting goal, thereby restricting their intake. Findings highlight an important role for expectations in regulating food intake.
Original language | English |
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Pages | 29 |
Number of pages | 1 |
Publication status | Published - Jan 2017 |
Event | Biennial Meeting of the Society for Applied Research in Memory and Cognition, 2017 - University of Sydney, Sydney, Australia Duration: 3 Jan 2017 → 6 Jan 2017 Conference number: 12th |
Conference
Conference | Biennial Meeting of the Society for Applied Research in Memory and Cognition, 2017 |
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Abbreviated title | SARMAC XII |
Country/Territory | Australia |
City | Sydney |
Period | 3/01/17 → 6/01/17 |
Other | The Society for Applied Research in Memory and Cognition (SARMAC) is dedicated to encouraging and promoting quality scientific research in applied domains. The purpose of the Society is to enhance collaboration and co-operation between basic and applied researchers in memory and cognition. SARMAC meets every two years to showcase our most recent research in a wide and varied program. |