Abstract
We begin with this vignette to illustrate how sweetness intersects bodies, place and care at a time when Australia is running its largest obesity prevention program – OPAL (Obesity Prevention and Lifestyle). We conducted ethnographic research over twenty-three months with socially disadvantaged families in Adelaide, South Australia (August 2012 – July 2014). Our aim was to explore how families in this community respond to, negotiate and/or resist ‘healthy lifestyle’ messages when healthy living guidelines may present a ‘disconnect’ with the adversities of everyday life (Lindsay 2010). Health promotion initiatives urge this population to care for their own bodies and those of their families through a range of social marketing messages, including reducing sugar intake.
| Original language | English |
|---|---|
| Title of host publication | Careful Eating |
| Subtitle of host publication | Bodies, Food and Care |
| Editors | Emma-Jayne Abbots, Anna Lavis, Luci Attala |
| Publisher | Ashgate Publishing Ltd |
| Chapter | 5 |
| Pages | 109-125 |
| Number of pages | 17 |
| Edition | 1st |
| ISBN (Electronic) | 9781315570877 |
| ISBN (Print) | 9781472439482 |
| Publication status | Published - 2015 |
Keywords
- Obesity intervention
- Obesity prevention
- Food addiction